Enterprise Strategy and Management Innovation in a Changing Economic and Organizational Landscape

Abstract

This editorial introduces Volume 1, Issue 2 of the Journal of Enterprise Strategy and Management Innovation (JESMI), which brings together studies on enterprise strategy, management innovation, financial analysis, agribusiness development, digital transformation, service operations, occupational well-being, corporate social responsibility, technical training, educational marketing, and customer value. The issue reflects the journal’s commitment to publishing applied, interdisciplinary, and analytically grounded research that connects strategic thinking with practical organizational and managerial concerns. The articles examine diverse but related questions, including remittance allocation behavior in the Philippines, firm valuation and risk assessment, sustainable organic farming models, big data as a strategic asset, collective marketing among farmer clusters, operational latency in service establishments, delivery rider well-being, CSR and SME performance, vocational training effectiveness, social media marketing and enrollment intentions, and café product differentiation. Collectively, the issue demonstrates that enterprise strategy must be understood across financial, technological, operational, human, social, and market dimensions. The editorial situates these contributions within the broader need for evidence-based decision-making in organizations facing uncertainty, digital disruption, sustainability pressures, and evolving stakeholder expectations.